ZoomInfo Technologies Leads the Way with Groundbreaking Responsible AI Certification from TrustArc

In an era where artificial intelligence (AI) is transforming the face of business, ensuring the responsible use of AI has become paramount. ZoomInfo Technologies, a leader in go-to-market intelligence solutions, has set a new industry benchmark by becoming the first data company—and only the third company overall—to receive the prestigious TRUSTe Responsible AI Certification from TrustArc. This landmark achievement underscores ZoomInfo’s dedication to maintaining the highest standards of data protection and privacy in AI applications.

A New Standard for AI Privacy and Protection

The TRUSTe Responsible AI Certification introduces a pioneering standard focused exclusively on the arenas of data protection and privacy in artificial intelligence. Crafted around the foundational principles of the EU AI Act, NIST AI Risk Management Framework, ISO:42001, and OECD AI Principles, the certification is a testament to ZoomInfo’s unyielding commitment to the tenets of accountability, transparency, and responsible AI deployment.

At the heart of ZoomInfo’s groundbreaking achievement is its state-of-the-art AI platform, ZoomInfo Copilot. Designed to harness ZoomInfo’s unparalleled data together with advanced AI, Copilot seamlessly identifies and automates outreach to optimal, in-market accounts, significantly streamlining sales teams’ operations.

Upholding Trust and Data Privacy at Core

“As pioneers in responsible AI, incorporating rigorous governance frameworks to protect data privacy and ensure customer trust is integral to our mission,” asserts Simon McDougall, Chief Compliance Officer at ZoomInfo. The TRUSTe Certification not only reaffirms ZoomInfo’s unwavering dedication to complying with the latest AI standards and regulations but also places it among the frontrunners in fostering trustworthy AI practices.

ZoomInfo’s commitment stretches beyond just achieving certifications. It is embedded in their proactive approach to governance, focusing on scalability, flexibility, and open communication with stakeholders to guarantee the utmost security of the data processed through their innovative AI technologies.

ZoomInfo: A Vanguard of the Go-to-Market Sphere

ZoomInfo (NASDAQ: ZI) stands as the beacon for businesses aiming to augment their customer acquisition and growth strategies. Renowned for providing accurate, real-time data, insights, and technology to over 35,000 companies worldwide, ZoomInfo empowers businesses to optimize efficiency, consolidate technology stacks, and synchronize their sales and marketing endeavors. With an exemplary record in data privacy and security, including industry-leading compliance with GDPR and CCPA, ZoomInfo continues to pioneer the path for businesses seeking to escalate their revenue generation efforts responsibly.

For more insights into ZoomInfo’s responsible AI practices and the capabilities of the ZoomInfo Copilot platform, interested parties are encouraged to visit the ZoomInfo Trust Center.

As the digital landscape continues to evolve, ZoomInfo’s recent certification by TrustArc marks a significant milestone in the journey towards responsible AI. It sets a precedent for other companies to follow, highlighting the importance of transparency, accountability, and secure data handling in the age of artificial intelligence.

Discover more about how ZoomInfo is shaping the future of responsible AI in the go-to-market domain by visiting www.zoominfo.com.

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